Our very own Anita Joldersma recently completed walking every single marked street in the city of Hamilton (mountain and lower city). She spoke about the experience in a radio interview on 900CHML. In case you missed it you can listen to her interview below!
In order to understand how podcasts can help audiobook sales, you need to understand that our books appeal to a particular audience: people who wonder what life would be like if normal North American society disrupted. Podcasts are perfectly suited to speak to niche audiences with specific interests. There are tens of thousands of podcasts on everything from birdwatching to javelin throwing to 1980’s heavy metal bands in which I don’t like that type of music. As an added bonus, podcast fans are listeners, making them the perfect audience for our books.
Once I realized that podcasts could be a great venue for promoting our books, I set about figuring out who we should connect nursing, senior, and retirement homes and have Mark Newman of the Hamilton Mountain Newspaper read our book of short stories with/without our writers’ having to be interviewed unless they wanted to be and here’s how I did it…
The first thing to ask yourself is why did I join the Hamilton Mountain Writers’ Guild? You told me you wanted to write or you wanted to learn how to write. That’s great if you are serious and if that is the truth just ask anyone in your group how they started. I can promise you that 85% of our guild were never published before but they are now. In your own group, you may have an English teacher or someone who is an author or good at proofreading or even editing and formatting. How did they start and the answer is simple by writing and learning their craft. So many people have left our club because they said the people in our guild are too advanced. Well, how did that happen? By attending your group and guild meetings you will advance and maybe make a new friend?